Our ethics

We’ve always believed in trading responsibly – so we aim to make sure our impact on the world is a positive one.

We work extremely hard to build long-lasting relationships with the people who grow our tea. We pay fair, sustainable prices and a premium for quality, we regularly visit the farms and co-operatives we buy from and we invest in their communities and their environment to help ensure both are thriving and resilient. In short, we strongly believe in ethical trading. As a company, we've set out exactly what we mean by that in a series of formal commitments, which state that we will:

  • Ensure our supply chain meets International Labour Standards and the environmental, working and social standards of third party certification.
  • Establish enduring relationships with suppliers who share our values of trading fairly and maintaining the highest standards of quality.
  • Be a fair partner and improve the lives and communities of those who trade with us.
  • Work in partnership with others to support the long-term sustainability of our supply chain.
  • Maintain ethical conduct and integrity in our business relationships.

Our core standards


We’re founder members of the Ethical Tea Partnership and continue to raise standards across the tea producing world through their extensive monitoring programme. 100% of the tea in Yorkshire Tea comes from Rainforest Alliance Certified™ farms – in fact, everything we buy comes from a supplier with independent certification, which ensures everything we buy meets the following standards (known as the Ethical Trading Initiative Base Code):

Our core standards
LIVING WAGES We pair fair, sustainable prices and guarantee a living wage
  • Employment is freely chosen.
  • Freedom of association and the right to collective bargaining are respected.
  • Working conditions are safe and hygienic.
  • Child labour shall not be used.
  • Living wages are paid.
  • Working hours are not excessive.
  • No discrimination is practised.
  • Regular employment is provided.
  • No harsh or inhumane treatment is allowed.

Long-lasting relationships and fair terms of trade


We’re committed to long-term relationships with suppliers who share our values of trading fairly and maintaining the highest standards of quality. We commit to paying sustainable prices for quality products, and we aim to meet farmers’ costs of production as a minimum. We always aim to develop a direct relationship with farmers to make sure that we have regular face-to-face contact and invest in sustainable business projects. Our commitment goes beyond the boundary of the farm, with investment in community development, and social and environmental projects – both in the UK and overseas.

Long-lasting relationships
DIRECT RELATIONSHIPS Members of our sourcing team visiting Ngere Tea Factory in Kenya

Supporting local causes


Our family business is committed to supporting our communities in the Yorkshire region too. We have a broad programme of community activities covering education, charitable giving and sustainability. Our Trees for Life campaign – which supports both people and planet – was launched in 1990 with a pledge to plant 1 million trees. Bettys Cooking with Schools initiative – our commitment to share our passion for good food and cooking as a life skill with the local community, particularly schools – was launched in 2001. And two years later the Cone Exchange, our community scrap store and recycling facility, was born.

Our people are essential to the success of our community work and we promote opportunities for people to be ‘hands on’ – whether that be planting trees in local woodland, sharing skills with young people via school visits, or nominating and supporting local good causes. Our Good Cause Awards see staff around the business raising money for Yorkshire charities and community projects, which is then match funded by the company – amounting to more than £1m over the years.

Supporting local causes
GOOD CAUSES - Staff fundraising for local charities is match funded by the company

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